Pageflex Pageflex Persona Pageflex Persona Cross Media Suite gives you the power to create personalized cross media campaigns using the award-winning variable data capability of Pageflex on your desktop. Pageflex Persona is an easy entry point for anyone getting started in variable data publishing. It offers powerful features not found in any other desktop variable data solution. Everything happens on your desktop, and there are no server components to install, even for e-mail output. You can produce an infinite variety of marketing materials in print and digital formats. Easily create compelling, database-driven marketing campaigns, all with the simplicity of a single desktop application. For example, you can develop a multi-touch campaign that includes: Personalized direct mail A personalized postcard or flyer introduces you offer to your database of customers; Customized booklet or catalog A variable-length booklet, also personalized and perhaps customized, further explains the range of products cover in your offer; Personalized HTML E-mail A follow-up e-mail reminds the customer of you offer using the same text and images as the print pieces to keep the campaign's message consistant. Features and Benefits Summary Among the compelling features are cross-media capabilities for creating coordinated print and email campaigns, variable-length document capability, flexible layouts, and the ability to compose text in more than 60 languages, including Japanese and Chinese. User-friendly desktop interface Ability to import initial layouts from Adobe InDesign or QuarkXPress Cross-Media Support Enabling variable output for print or email distribution. The fact that one set of variable definitions can be utilized for print and email makes this feature set especially powerful. Variable-length document capability Including features to handle complex situations such as automatically inserting pages due to text overflow or inserting filler pages to maintain signature counts and left/right handedness requirements. Also supports multiple master pages, insertion of PDF pages, automatic hide conditions, page and section numbering, and table of contents generation. Support for workflows that imprint variable data on preprinted color shells Flexible templates, enabling a print document layout to "flex," automatically resizing items on the page based on the amount of custom content added. Uses Pageflex patented technology. Advanced copyfitting, including the ability to set minimum and maximum settings for font size, leading, inter-paragraph spacing, horizontal scaling, and tracking. Ability to compose text in more than 60 languages, including Japanese and Chinese. Native PDF Support, enabling placement of PDF files as images or complete pages, and output of PDF files using the integrated Adobe PDF Library Ability to connect to any digital asset management system, connect to multiple data sources, and import data from any ODBC-compliant database Cross Compatibility with Web-to-Print, meaning all templates, variables, and projects can be easily reused by Pageflex server-based Web-to-print applications Includes Pageflex Studio, Pageflex Librarian and Optional add-on modules Included output drivers for PostScript, Optimized PostScript, PDF, and HTML Available add-on output drivers for PPML, VDX, VIPP, VPS, and JLYT Pageflex Storefront Storefront lets you define, auto-generate, and manage attractive Web-to-print document customization sites. Through an easy-to-use Web-based interface, you can publish and manage a catalog of customizable document products, doing everything from setting up user profiles to choosing site skinning to defining shipping and purchasing options. Pageflex Storefront provides printers, marketers, and corporations with an easy, flexible and scalable solution for creating an online store for personalized and customized documents and cross-media campaigns. You can easily configure Pageflex Storefront to automate many critical steps in the Web-to-Print workflow and eliminate bottlenecks in the traditional print ordering process. Everything about Pageflex Storefront is easy to customize to suit any workflow. Set up is simple, and it does not require any software engineering expertise. Your online store can be up and running the same day. Your customers get an easy-to-navigate, self-service shopping experience, while you get a streamlined production process for bringing in completed and approved customer orders ready for printing or online delivery. Pageflex Storefront is a complete solution, and it's also modular. Choose the options you need to get started today, and add more capability later when you need it. Since you host the application, you control how it works and who has access to it. You can set up any number of unique, branded Web site stores. Each online store can offer the same or different products and pricing structures. Pageflex Storefront can be set up to work over the Internet to support external customers or over an intranet to support corporate workflows. Pageflex Studio Pageflex Studio is the project design application for Pageflex variable publishing products. Built from the ground up specifically for the unique needs of variable data publishing, Pageflex Studio offers many easy, yet powerful features to make sophisticated, compelling designs that maximize the power of variability. With this one easy-to-use application, you can design everything you need to produce a complete variable data campaign. In addition to being a full featured page layout and graphic design application, Pageflex Studio includes all the necessary functionality you need for defining the variables and jobs that make up your variable document project. The projects you create with Pageflex Studio can be used across all Pageflex products. The same template and project format supports printing large-scale database publishing projects, sending integrated cross-media campaigns, customizing documents in an online editing tool, and offering documents in a Web-to-Print solution. Close This Window